Public Relations Workshop
for Non-Profit Organizations

Linda Parsons, of the Community Services Council,
talks about the importance of good public relations


So, white space in a newsletter is good....
That's an interesting brochure!

On October 15, fourteen  persons representing various non-profit organizations around the Coast of Bays region gathered at the Southern Port Hotel in Harbour Breton to attend a Public Relations Workshop.  This workshop was sponsored by the Coast of Bays Corporation in partnership with the Community Services Council.

The workshop was facilitated by Ms. Linda Parsons who gave an in-depth overview of a public relations strategy.  It was noted that good public relations is important to ensure that the public is aware of your initiatives which will influence their support of your organization. Ms. Parsons covered a variety of public relations tools including networking, business cards, brochures, newsletters, media releases, public service announcements, open houses, websites and e-mail lists.

The workshop also included hands-on activities to allow the participants experience the development of a media release and public service announcement.  The workshop also covered being interviewed for radio and television.

This workshop was conducted as a result of work by the Coast of Bays Corporation, the Community Services Council and the Strategic Social Plan which identified training needs for volunteer organizations through the region.  More workshops are planned for the future and will be advertised in The Coaster.

Earlier in the day, Linda did a workshop at the Community Access Centre in St. Alban's to create an awareness of the voluntary sector vortal website which can be accessed at www.envision.ca .

For more information about  the Coast of Bays, contact:
Tracey Perry, Executive Director
Coast of Bays Corporation
P.O. Box 310
St. Alban's, Newfoundland
A0H 2E0
Tel: 709-538-3552
Fax: 709-538-3627
Toll Free: 1-800-205-0799
Email: inquiries@coastofbays.nl.ca

Last Revised on October 21, 2002